By adding an inspirational image, your profile will captivate and stand out from the rest. One of the most unused features on LinkedIn is the background image (aka cover image). The goal is to make your profile pop, while making sure your purpose shines through. This is true for the content that you post to your channels, and upload to your profiles like LinkedIn. When it comes to building your personal brand, visual content is the best way to captivate and engage your audience. A personal brand starts with using the right visual content. If you’d like to explore additional ways to increase the effectiveness of your LinkedIn prospecting strategy, send me a message. Let’s put our heads together deploy modern technology to maximize your prospecting efficiency.Here are 20 free and inspirational background images to build your LinkedIn profile. While you are updating your headshot, also think about your profile’s background image (top half of the screen behind your portrait). Does it reinforce your personal brand? If your target market consists of dentists, post a picture that visually conveys your focus on working with dental professionals. A welcoming warm smile as you look directly at the camera works best.Īlternatively, you could hire a pro. A skilled professional photographer not only takes great pictures, but also captures the story you wish to tell with it. He or she should have the ability to freeze the moment when your facial expression exhibits the essence of the key attributes you want to communicate.Īlso Update Your Profile Background Photo Modern smart phones can take great headshots. I recommend you have someone else take the picture to avoid the distorted selfie look. Stand in front of a plain light background (painted wall), with the light source in front of you (never behind you!) and use Portrait Mode to blur the background. Practice your facial expression in front of a mirror before you have the Photo taken. If you are not sure, think about the qualities you wish to communicate through your Photo. Ask several colleagues for their honest opinion. What does your picture say to them? If their interpretation is in alignment with the impressions you want to communicate, great! If you don’t like what they say, change your headshot! Even Death.Įffective communication involving these important personal subjects requires a deep level of trust. Today, that initial assessment of our trustworthiness is often based on our LinkedIn Profile.ĭoes your LinkedIn Photo exhibit the key attributes you wish to communicate to build trust? Does it express warmth, genuineness, openness, enthusiasm, competence, and confidence? Optimizing the Financial Advisor Profile PhotoĪs Financial Advisors, we play an important role in the lives of our clients. The very nature of our relationships involves the most intimate and emotionally charged topics imaginable. Money. Winning. Loosing. Security. Health. We attach unique attributes to the images of people, even those we never met. Think of a portrait of Abraham Lincoln, Albert Einstein, and Steve Jobs. What do their facial expressions tell us about them? What does your LinkedIn headshot say about you? Mark Zuckerberg’s Facebook, and countless dating apps since, are built on our propensity to judge a person in milliseconds, primarily based on their looks and facial expression. Does the person appeal or not? Swipe! LinkedIn's newest features enable Financial Advisors to put their prospecting strategy on steroids, creating demand for their services. An optimized LinkedIn Profile is key to a successful execution of this strategy. The most critical Profile elements, in order of importance, are the Photo, Headline, About section, and Experience listing. This article offers tips to optimize the Photo of Financial Advisors.įacial Expressions Equal a Thousand Words
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |